{"id":242,"date":"2003-11-06T14:03:26","date_gmt":"2003-11-06T18:03:26","guid":{"rendered":"http:\/\/www.tradermike.net\/movethecrowd\/2003\/11\/you_want_fries_with_that_download\/"},"modified":"2003-11-06T14:03:26","modified_gmt":"2003-11-06T18:03:26","slug":"you_want_fries_with_that_download","status":"publish","type":"post","link":"http:\/\/www.michaelseneadza.com\/blog\/2003\/11\/06\/you_want_fries_with_that_download\/","title":{"rendered":"You Want Fries with that Download?"},"content":{"rendered":"

Looks like there’s another battle going on over music downloading. Both Pepsi and McDonald’s are offering free music downloads to their customers<\/a>:<\/p>\n

\nLess than a month after Pepsi announced a blockbuster deal to give away 100 million downloads from Apple’s iTunes music service to its customers, McDonald’s is close to a announcing a much bigger deal, The Post has learned.<\/p>\n

In a dramatic move that gives a thumbs up to the music industry’s efforts at creating legal alternatives to file sharing, McDonald’s plans to give away up to 1 billion songs in a marketing campaign, according to sources familiar with the matter.<\/p>\n

Both Pepsi and McDonald’s are paying Apple’s retail price of 99 cents per song, sources say. And McDonald’s has arranged to buy up to a billion songs to meet customer demand.<\/p>\n

The plans by two of the largest consumer goods companies to spend a significant amount of promotional money on music sharing is a validation of Apple’s revolutionary iTunes service – and a ringing endorsement for the beleaguered music industry.\n<\/p><\/blockquote>\n

I wonder if this type of thing could be the beginning of some new business models for the music industry.<\/p>\n

(via paidContent<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"

Looks like there’s another battle going on over music downloading. Both Pepsi and McDonald’s are offering free music downloads to their customers: Less than a month after Pepsi announced a blockbuster deal to give away 100 million downloads from Apple’s iTunes music service to its customers, McDonald’s is close to a announcing a much bigger… Continue reading You Want Fries with that Download?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[11],"tags":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":241,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/11\/05\/future_of_digital_music_downloading\/","url_meta":{"origin":242,"position":0},"title":"Future of Digital Music Downloading","date":"November 5, 2003","format":false,"excerpt":"The Economist has an article exploring whether the threat of online piracy is receding. From what I can tell the music industry still has a long way to go to win the fight: But the fact that more people are willing to buy music online than seemed likely does not\u2026","rel":"","context":"In "Music"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":447,"url":"http:\/\/www.michaelseneadza.com\/blog\/2005\/01\/31\/so_thats_what_they_mean_by_special_sauce\/","url_meta":{"origin":242,"position":1},"title":"So *That’s* What They Mean By ‘Special Sauce’","date":"January 31, 2005","format":false,"excerpt":"Obviously McDonald's needs to be clued in on the meaning of \"I'd hit it\"! (via World Champion)","rel":"","context":"In "Just for Fun"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":88,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/07\/18\/kobe_oj\/","url_meta":{"origin":242,"position":2},"title":"Kobe & O.J.","date":"July 18, 2003","format":false,"excerpt":"I've just been reading some of the articles about Kobe Bryant being charged with sexual assault. I can't help but be reminded of O.J. Simpson's case. That's partly because they both had squeaky clean images before their 'incidents'. The racial components of the situations and the composition of their legal\u2026","rel":"","context":"In "Current Events"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":342,"url":"http:\/\/www.michaelseneadza.com\/blog\/2004\/06\/17\/krs-one_still_teaching\/","url_meta":{"origin":242,"position":3},"title":"KRS-ONE, Still Teaching","date":"June 17, 2004","format":false,"excerpt":"I just came across an interview with KRS-ONE over at Vibe.com. ( via Robotic Claptrap) Some of my favorite parts: \u201cYour hip hop conference is not a hip hop conference if I\u2019m not there,\u201d But I only hope that one day hip hop can become a university course. Because it\u2019s\u2026","rel":"","context":"In "Entertainment"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":65,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/07\/10\/download_princes_news\/","url_meta":{"origin":242,"position":4},"title":"Download Prince’s n.e.w.s.","date":"July 10, 2003","format":false,"excerpt":"MSN is selling downloads of Prince's new 'n.e.w.s.' collection. According to MSN: New directions in music from Prince. This collection of xciting instrumentals recorded live at Paisley Park flow from one genre 2 another in a breathtaking 56-minute xperience. Featuring Rhonda Smith, John Blackwell, Renato Neto, Eric Leeds and Prince.\u2026","rel":"","context":"In "Music"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":78,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/07\/16\/mtvs_backstage_pass_week\/","url_meta":{"origin":242,"position":5},"title":"MTV’s Backstage Pass Week","date":"July 16, 2003","format":false,"excerpt":"There are some shows worth checking out on MTV & MTV2 over the next week or so. They're having a 'Backstage Pass Week', which means: Enjoy the best in live music from the comfort of your favorite chair as MTV, MTV2 and MTV.com team up and issue you a VIP\u2026","rel":"","context":"In "Music"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/posts\/242"}],"collection":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/comments?post=242"}],"version-history":[{"count":0,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/posts\/242\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/media?parent=242"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/categories?post=242"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/tags?post=242"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}