{"id":9,"date":"2003-06-24T08:37:26","date_gmt":"2003-06-24T12:37:26","guid":{"rendered":"http:\/\/www.tradermike.net\/movethecrowd\/2003\/06\/future_of_tv_advertising\/"},"modified":"2003-06-24T08:37:26","modified_gmt":"2003-06-24T12:37:26","slug":"future_of_tv_advertising","status":"publish","type":"post","link":"http:\/\/www.michaelseneadza.com\/blog\/2003\/06\/24\/future_of_tv_advertising\/","title":{"rendered":"Future of TV Advertising"},"content":{"rendered":"

Business 2.0<\/font> has an article analyzing the success of Honda’s recent ‘Cog’ ad<\/a>. The message is that if you make your ads interesting, people will not only watch them, they’ll tell their friends to watch them as well. I certainly fall into this category. Even though I skip most commercials on my TiVo<\/a>, anytime I see something out of the ordinary while I’m zooming through the ads, I’ll stop and check it out. Maybe the advertisers should just stop whining about the ad skipping capabilities<\/a> of DVRs<\/acronym>, and start producing more interesting ads.<\/p>\n","protected":false},"excerpt":{"rendered":"

Business 2.0 has an article analyzing the success of Honda’s recent ‘Cog’ ad. The message is that if you make your ads interesting, people will not only watch them, they’ll tell their friends to watch them as well. I certainly fall into this category. Even though I skip most commercials on my TiVo, anytime I… Continue reading Future of TV Advertising<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[18],"tags":[],"jetpack_featured_media_url":"","jetpack-related-posts":[{"id":193,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/09\/18\/dvrs_tivos_and_the_future_of_television\/","url_meta":{"origin":9,"position":0},"title":"DVRs (TiVos) and the Future of Television","date":"September 18, 2003","format":false,"excerpt":"Wired takes a look at the future of television and advertising in The Fast-Forward, On-Demand, Network-Smashing Future of Television. Looks like the people in those industries will have to get real innovative in a hurry given how the DVR market is heating up. I think that the current advertising model\u2026","rel":"","context":"In "Technology"","img":{"alt_text":"DIRECTV by Rapid Satellite","src":"http:\/\/www.awltovhc.com\/image-1550889-10285737","width":350,"height":200},"classes":[]},{"id":38,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/06\/29\/googles_pretty_shrewd\/","url_meta":{"origin":9,"position":1},"title":"Google’s Pretty Shrewd","date":"June 29, 2003","format":false,"excerpt":"Google's starting to remind me of the megalomaniac Brain, from Pinky and the Brain. They're recently made a new push into the advertising game with their AdSense program: Google AdSense is for web publishers who want to make more revenue from advertising on their site while maintaining editorial quality. AdSense\u2026","rel":"","context":"In "Internet"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":240,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/11\/04\/im_rich\/","url_meta":{"origin":9,"position":2},"title":"I’m Rich!","date":"November 4, 2003","format":false,"excerpt":"I just took a break from gorging myself on Nerds (damn that leftover Halloween candy) to go check the mail. I was glad to see that my first check from Google AdSense arrived today. The amount of money is nothing to write home (or blog) about, but I'll take it.\u2026","rel":"","context":"In "Blogging"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":209,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/10\/06\/how_to_get_paid_to_blog\/","url_meta":{"origin":9,"position":3},"title":"How to Get Paid to Blog","date":"October 6, 2003","format":false,"excerpt":"Matt of MetaFilter and PVRBlog fame has written a great article detailing how he's made some serious coin from Google's AdSense Ads on PVRBlog. I was able to cover my yearly web hosting bill after several weeks of running Google Ads (I only have ads on individual archive pages), but\u2026","rel":"","context":"In "Blogging"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":441,"url":"http:\/\/www.michaelseneadza.com\/blog\/2005\/01\/17\/some_people_just_dont_understand_rss\/","url_meta":{"origin":9,"position":4},"title":"Some People Just don’t Understand RSS","date":"January 17, 2005","format":false,"excerpt":"Last night I happened across a post by Martin Schwimmer entitled \"Why I Have Asked Bloglines To Remove My Site From Its 'Service'\". It generally accepted that BlogLines is by far the number one news aggregator so I had to go read that post. Here's Martin's post (emphasis is mine):\u2026","rel":"","context":"In "Blogging"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":110,"url":"http:\/\/www.michaelseneadza.com\/blog\/2003\/07\/24\/india_debates_racist_skin_cream_ads\/","url_meta":{"origin":9,"position":5},"title":"India Debates ‘Racist’ Skin Cream Ads","date":"July 24, 2003","format":false,"excerpt":"Maybe the people using these products would like to sign up for LightSkinPeople.com -- A recent row over a television advertisement for a skin-lightening cream has fuelled a debate in India over why fairer skin should be considered more beautiful. And I thought we African-Americans had issues. :-) Via Anil\u2026","rel":"","context":"In "Current Events"","img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"_links":{"self":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/posts\/9"}],"collection":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/comments?post=9"}],"version-history":[{"count":0,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/posts\/9\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/media?parent=9"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/categories?post=9"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.michaelseneadza.com\/blog\/wp-json\/wp\/v2\/tags?post=9"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}